Marketing Services
Redline Minds approach to marketing supports the growth of your business, in the most cost-effective and profitable way possible. More than 20 years of combined experience starting and growing online sales channels brings us a unique perspective that creates efficient growth. Each of our client relationships is custom tailored to meet the business needs of the client.
Even if you are currently doing your own marketing, we can take your sales to the next level.
“Redline Minds has done an incredible job for The Olive Tap”
Their team redesigned our website making it much more functional and attractive. They redesigned our recipe page making it very attractive and easy to use. The work they do with our outgoing customer emails and abandoned cart follow up has been stellar. We would highly recommend Redline Minds.
Rick and Kathi
Owners
The Olive Tap
The customer journey is complex from the very moment they become aware of your business, to the point where they are both a customer and a brand advocate. Our ecommerce marketing services are designed to reach your audience wherever they are on the journey.
Awareness
In 2021 there were 7.9 million online stores. 2.1 million in the United States alone1. New stores come online every day and are increasingly global in scope.How can your business stand out online?
You need a sharp online marketing strategy. It starts with finding out who your customers are, what they’re searching for, and how you can help. We help businesses uncover their buyer personas, visualize their identity, and position themselves in the marketplace.
1. Etailinsights. “How Many Online Retailers Are in the US?” How Many Online Retailers Are in the US?, 2022
Our Services
– Target Audience Definition and Refinement
– Identity Design
– Brand Strategy
– Branding Advertising
– Search Engine Optimization
– Content Marketing & Strategy
– Influencer Marketing
We helped The Olive Tap find their business’s unique value proposition and developed a strategy for how to display what separates the brand from competitors.
Consideration
We know your customers have lots of options in the ecommerce marketplace. You’d be surprised just how much the little things can make the difference. At this stage, it’s all about your merchandising, content, and site. What needs to be done to make your offer stand out against the competition? How do we get your audience to want and crave YOUR products? Can you answer the all important question – Why should I buy your products, from you, today?
Our Services
– Competitive Market Research
– Site Audits & Optimization: Site Speed & Conversion Rate
– SEO
– Content Marketing
– Social Media Marketing
– Email & Text Marketing
– Retargeting
We conducted a full audit of their site and highlighted the most pressing issues with performance, SEO, and conversion rate.
Purchase
Research has shown that the vast majority of users don’t make a purchase the first time they visit your site. Ideally they’ve been on your site during the awareness and consideration phases of their journey.
We help our clients keep users in their funnel so when it comes time to make a buying decision, you come out on top. Our job is to help you seal the deal as well as increase average order size.
Our Services
– Merchandising & Site Search
– Social & Search Advertising
– Influencer Marketing
– Search Engine Optimization
– Conversion Rate Optimization (CRO)
– Checkout Optimization
During the rebuild of the site, we worked closely with them to refine content and designed the templates to reduce clicks and maximize conversions
Retention
How can you make your customers advocates for your brand? Beyond creating uniquely valuable products, it’s about fostering a relationship with them. We act as a guide & consult for clients beyond the launch of their site to help them create rewards programs that keep customers coming back.
Our Services
– Fulfillment
– Customer Support
– Loyalty & Rewards Programs
– Email Marketing
– Social Media Marketing
We now maintain ongoing email & social media marketing efforts for The Olive Tap, bringing users back to the site for more
Awareness
In 2021 there were 7.9 million online stores. 2.1 million in the United States alone1. New stores come online every day and are increasingly global in scope.How can your business stand out online?
You need a sharp online marketing strategy. It starts with finding out who your customers are, what they’re searching for, and how you can help. We help businesses uncover their buyer personas, visualize their identity, and position themselves in the marketplace.
1. Etailinsights. “How Many Online Retailers Are in the US?” How Many Online Retailers Are in the US?, 2022
Our Services
– Target Audience Definition and Refinement
– Identity Design
– Brand Strategy
– Branding Advertising
– Search Engine Optimization
– Content Marketing & Strategy
– Influencer Marketing
We helped The Olive Tap find their business’s unique value proposition and developed a strategy for how to display what separates the brand from competitors.
Consideration
We know your customers have lots of options in the ecommerce marketplace. You’d be surprised just how much the little things can make the difference. At this stage, it’s all about your merchandising, content, and site. What needs to be done to make your offer stand out against the competition? How do we get your audience to want and crave YOUR products? Can you answer the all important question – Why should I buy your products, from you, today?
Our Services
– Competitive Market Research
– Site Audits & Optimization: Site Speed & Conversion Rate
– SEO
– Content Marketing
– Social Media Marketing
– Email & Text Marketing
– Retargeting
We conducted a full audit of their site and highlighted the most pressing issues with performance, SEO, and conversion rate.
Purchase
Research has shown that the vast majority of users don’t make a purchase the first time they visit your site. Ideally they’ve been on your site during the awareness and consideration phases of their journey.
We help our clients keep users in their funnel so when it comes time to make a buying decision, you come out on top. Our job is to help you seal the deal as well as increase average order size.
Our Services
– Merchandising & Site Search
– Social & Search Advertising
– Influencer Marketing
– Search Engine Optimization
– Conversion Rate Optimization (CRO)
– Checkout Optimization
During the rebuild of the site, we worked closely with them to refine content and designed the templates to reduce clicks and maximize conversions
Retention
How can you make your customers advocates for your brand? Beyond creating uniquely valuable products, it’s about fostering a relationship with them. We act as a guide & consult for clients beyond the launch of their site to help them create rewards programs that keep customers coming back.
Our Services
– Fulfillment
– Customer Support
– Loyalty & Rewards Programs
– Email Marketing
– Social Media Marketing
We now maintain ongoing email & social media marketing efforts for The Olive Tap, bringing users back to the site for more
It’s 80% cheaper to keep a customer than to acquire a new one1. Customer loyalty is gold! Referrals from loyal customers to their friends is also a key factor for growth as a referred shopper is 4X times more likely to buy and are 16% more profitable2.
A failure to implement a retention strategy is absolutely slowing your growth.
- Saleh, Khalid. “Customer Acquisition vs. Retention Costs – Statistics and Trends.” Invesp, 11 Nov. 2019
- Duskin, Chris. “15 Referral Marketing Statistics You Need to Know.” Extole, 31 July 2017
Virtual Ecommerce Director
Not quite sure what you need? Wondering where to start or how to market as efficiently as possible?
Our Virtual Ecommerce Director Program has the answer!
Our exclusive Virtual Ecommerce Director Program offers a flexible structure so we can focus our efforts where they can deliver the best bang for your buck. We can do it all for you, or work with your existing team for a combined effort.
You’ve got a partner in us
Let’s take your store up a notch. Get in touch with us today.
You’ve got a partner in us
Let’s take your store up a notch. Get in touch with us today.